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Comparison

Theia vs Arcads: AI actor ads, or an account that runs itself?

Arcads makes video ads with AI actors for paid campaigns. Theia runs your organic TikTok: she decides what to make, makes it, posts it and learns from the numbers.

Work with usYou approve every film

Take 1 - in review

Arcads is built for ad creative at volume: many AI actors, many languages, many variations to test in paid campaigns. Theia is built for an organic TikTok account that gets better every week.

At a glance

TheiaArcads
What it isAn AI TikTok content studio. She runs the account: decides what to make, makes it, posts it and learns from the numbers.A tool for AI video ads with AI actors, for D2C brands, app studios and agencies.
What you getFinished short films: written, cast, shot and cut, with the same cast and places coming back from film to film.Video ads with AI actors from its library or a custom avatar, with tools to edit, translate into 30+ languages, subtitle and extend.
Who decides what to makeTheia. She researches your niche and picks the idea and format, and tells you why.Not stated on its website.
Posts to TikTokYes. Approve each film, or switch on auto-post once you trust her.Not stated on its website.
Reads TikTok analyticsYes. Views, likes, shares, saves and retention, second by second, for every post.Not stated on its website.
Learns from resultsYes. Each result changes what she makes next. She rewrites her own process from the numbers.Not stated on its website.
Price$1,500 for the first month, no commitment. Scope after that is agreed together.Not published on its website (its pricing pages returned 404 on 2026-10-21). Reviews report plans from about $110 a month for 10 videos.
How you buyAn engagement: a call, then a pilot month.Self-serve, with a free trial.

Choose Arcads if

  • You run paid ads and need many creative variations to test.
  • You need the same ad in many languages.
  • You want to pick the actor and the script yourself, quickly.

Choose Theia if

  • Your goal is an organic TikTok account that grows, not ad creative.
  • You want someone to decide what to post and to learn from every result.
  • You want films with a story and a recurring cast that feel like the account, not like an ad.
  • You want posting and analytics handled too.

The real difference

Arcads is ad production: you bring the angle, it gives you many actor and language variations to run in paid campaigns.

Theia is account work: she picks the idea, makes the film, posts it, reads how people watched it and changes the next one.

Price, honestly

Arcads does not publish its prices. Third-party reviews put its plans from about $110 a month for 10 videos, up to several hundred dollars a month.

Theia starts at $1,500 for a pilot month, because it replaces the person or agency who would run the account, not just the video tool.

Facts about Arcads come from the sources below, checked on 2026-10-21. Prices and features change, so check the source before you decide. If something here is wrong, email hello@retina.dev and we will fix it.

Pilot month

See what a month of films does for you

Start with a $1,500 pilot month, nothing to sign. Approve every film, or switch on auto-post once you trust her.

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