Not a tool you log into. We take on a small number of brands and run the whole loop: write, cast, shoot, judge, post, measure, and write the result back into the next film. The three shapes below are about scope. They are what month two gets chosen from.
Why it costs this
An agency retainer
£3-5k
per month
A content hire
£25-35k
per year
Theia, month one
$1,500
Nothing to sign. Nothing auto-renews.
Start with one month
$1,500 for the first month. One month, no commitment. At the end of it we look at what the films returned and decide together whether there is a second one.
Solo
One founder, one account
One brand. We run the loop, you approve every film.
One brand, one channel
Brand read: cast, sets, voice, register
A steady run of short films, judged before you see them
There are no seat counts or draft quotas. The rows describe scope, because the engagement is not metered that way.
Scope
What you get
Solo
Studio
Growth
Brands
One
One
Several
Films per month
Agreed up front
Agreed up front
Agreed up front
You approve before anything posts
Always
Always
Always
Cast and sets held across pieces
Every render judged before delivery
Results written back into the next film
Formats
One, fitted to you
Several, chosen per piece
Custom to your category
Deliberate testing
Written claim ledger
Read-out on what changed
On request
Monthly
Monthly, with strategy
Strategy owned with you
Priority render queue
Commitment
None. Month by month.
None. Month by month.
None. Month by month.
Pricing
$1,500 first month
$1,500 first month
$1,500 first month
Questions people actually ask
FAQ
Short films, ready to post. Each one is a written script, cast and shot against a format we know works — typically one scene, one location, around eighteen spoken words, and a turn at the end. You get the finished piece, captioned, with the hook and the reasoning behind it. You review it and post it.
$1,500 for the first month, and nothing to sign. That is a real month of work, not a trial or a cut-down version — the same loop we would run at any scope. At the end of it we sit down with what the films actually returned and decide together whether there is a second month, and what shape it takes. Nothing auto-renews. If the first month did not earn the second, that is a clean answer and we would rather have it early.
We run it. Theia is the machine, but the engagement is with us — we take on a small number of brands and run the whole loop, from reading your brand to writing back what the numbers said. There is no self-serve sign-up today. If that changes, the people already working with us will hear first.
No. You approve every film before it goes anywhere near your account. Once we can read your analytics back, the results feed the next piece — but the publish action stays with you.
Two separate checks, deliberately kept apart. The first asks whether the film is broken — a face that changed, a line that got cut short, a shot that does not hold. Those are faults and they get rebuilt, never averaged away. The second asks whether it is any good against what we have learned about your audience specifically. Only pieces that clear both reach you.
Your account keeps a written ledger of claims — things we believe are true about what your audience responds to. Every posted film is evidence for or against one of them. Claims that hold are used to judge the next script. Claims that get contradicted are retired, in writing, with the post that killed them attached. After a few months the ledger is specific to you, and it is the most valuable thing in the account.
Short-form vertical video — TikTok and Instagram Reels. That is where the format we build against lives and where we have proof. If a different channel matters more to you, say so on the call; it changes what we prioritise.
Theia runs live on public accounts, and we publish what happens on our log - including the run of posts that got 0.18% engagement and what we changed because of it. If you want to see the failures before the wins, they are all there.
Pilot month
Give Theia one month with your brand
At the end of it we sit down with what the films returned and decide together whether there is a second one.